La Vencedora, Villiger’s full-bodied cigar brand that was introduced earlier this year, is going big with its newest size. The company will be introducing a new Gordo measuring 6 inches by 60 ring gauge at this week’s IPCPR trade show.
La Vencedora Gordo has a suggested retail price of $10.50, and like the other cigars in the line, it will be wrapped in a dark Nicaraguan cover leaf Villiger classifies as Habano Oscuro. The new smoke will begin shipping to retailers shortly after the trade show.
“The Villiger La Vencedora has been very well received and so much so that there has been demand to introduce a 6 by 60 vitola,” said Rene Castañeda, president of Villiger Cigars North America.