The Cigar Insider retail surveys are in, and Tatuaje has emerged as the hottest premium cigar brand in America, the one smokers request most often when they walk into a tobacconist.
Cigar Insider polled 46 retailers across the nation for its annual retailer report, and more than 30 percent said their customers want the boutique brand cigar owned by Pete Johnson and rolled by José "Pepin" Garcia.
Tatuaje, last year's No. 3 hottest brand, edged past market heavyweights Padrón and Fuente Fuente Opus X to take this year's top spot.
For much, much more on the survey, including the best-selling brand in America and other market trends, see the current issue of Cigar Insider.