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Southern Draw Releasing Jacob’s Ladder The Ascension

Sep 20, 2021 | By Thomas Pappalardo
Southern Draw Releasing Jacob’s Ladder The Ascension

Family-owned cigar brand Southern Draw Cigars has created an offshoot to its Jacob’s Ladder line called The Ascension in honor of the 21st birthday of Ethan Jacob Holt, the son of brand owners Robert and Sharon, who recently joined the company with his parents full-time.

For The Ascension, the Holts returned to a prototype blend of Jacob’s Ladder which uses a San Andrés wrapper and Nicaragua Habano 2000 binder instead of the Pennsylvania broadleaf wrapper and the undisclosed binder tobacco of the regular release. The fillers for both are all-Nicaraguan. The Ascension comes in one size, a box-pressed Belicoso Fino that's 5 1/2 inches long by 52 ring gauge with a typical open foot. (The regular has an uncut foot and is not pressed.)

Southern Draw Ascension

According to the company, The Ascension cigars were rolled in September of 2016 by A.J. Fernandez in Nicaragua, and have been aging ever since. Billed as being full bodied, they have a suggested retail price of $11.79 each and come in paper-wrapped 10-packs.

While Ascension is a tribute to the owners’ son, Jacob’s Ladder is a biblical allusion to Jacob from the Book of Genesis, which is also reflected in the artwork for the new cigar.

The Ascension will first be released on a limited basis exclusively through Pennsylvania retailer Famous Smoke Shop on Thursday at only 10,000 cigars followed by a general release in January with a total of 100,000 cigars.