Room101 Reveals Three New Cigar Brands

Room101 Reveals Three New Cigar Brands
Farce Maduro comes in four sizes: Papi Chulo, Robusto, Toro and Magnum.

Room101 is expanding its portfolio with a trio of new cigar lines: Room101 Farce Maduro, Room101 Doomsayer and a limited edition to celebrate the cigar brand's 10th Anniversary. While Farce Maduro is shipping to retailers nationwide this week, Doomsayer and 10th Anniversary are expected to come to market in early July immediately after the IPCPR trade show.

“We are very excited for what is to come at IPCPR this year and beyond for Room101,” Room101 brand owner Matt Booth told Cigar Aficionado. “This is the year we truly re-establish a footprint in a major way and take back our proper place in the market.”

Farce Maduro is the third release in the Room101 Farce series, following Farce Connecticut and the original Farce, released last year. The new Maduro version is draped in a dark, Mexican San Andrés cover leaf with an Ecuadoran Sumatra binder and filler leaf from Nicaragua and the United States (broadleaf from Connecticut and Pennsylvania).

Room101 Doomsayer.
Doomsayer will arrive in two versions: Habano and Maduro. Both varieties will ship in a single size called Super Toro and come packaged in hefty, 55-count cabinets like the one shown here.

Farce Maduro comes in four sizes: Papi Chulo, measuring 4 inches by 42 ring gauge ($6.90); Robusto, at 5 1/2 by 50 ($10.90); Toro, 6 by 52 ($11.90); and Magnum, 6 by 60 ($12.90). The cigars ship in 20-count boxes and are rolled at Tabacalera William Ventura in the Dominican Republic.

Doomsayer will arrive in two versions: Habano and Maduro. The Habano version is rolled with an Ecuadoran Habano wrapper, Indonesian binder and Nicaraguan, Honduran and Pennsylvania broadleaf filler leaf. Doomsayer Maduro is made with the same internal tobacco as the Habano, but Booth is keeping the origin of the dark cover leaf a secret. Both varieties will ship in a single size called Super Toro, measuring 6 by 55 ($7.50) and come packaged in hefty, 55-count cabinets. These are also produced at Tabacalera William Ventura.

Room101 10th Anniverary.
Only 500 boxes of Room101 10th Anniversary will be released.

Unlike the other new releases, the limited-edition Room101 10th Anniversary is made in Nicaragua by A.J. Fernandez. As for blend details, Booth will only disclose that it’s made with a “Nicaraguan Rosado” wrapper. It measures 6 by 52 with a suggested retail price of $10 and comes in 20-count boxes. Only 500 boxes will be released.