A new brand from PDR Cigars that was originally positioned as a European-market exclusive has arrived on U.S. shores. Bearing the name El Criollito, the cigar launched in Spain and other European countries this April but also arrived at a select number of U.S. retailers a few weeks ago.
"This blend was created for the Spanish market," brand owner Abe Flores told Cigar Aficionado. "Jaime de Juana (my distributor in Spain), myself and eight of the best retailers in Spain worked over a year on this blend. We would meet at the factory during ProCigar and work on this blend and then we worked on the packaging."
El Criollito is enrobed in an Ecuadoran Criollo Rosado wrapper and contains a Mexican San Andrés binder and fillers from the Dominican Republic and Nicaragua. The cigar comes in a variety of sizes, from the diminutive Half-Corona at 3 1/2 inches by 50 ring gauge to the massive Sentential at 7 inches by 70 ring gauge. Robusto and Double Magnum vitolas, with dimensions of 5 by 54 and 6 by 60, respectively, are also available. The cigars retail from $4.25 to $7.25 and are packaged in 24-count wooden boxes.
Availability of El Criollito is currently limited in the U.S., but Flores plans to make the cigar part of his regular portfolio after the International Premium Cigar and Pipe Retailers trade show in July.
"This product was only produced in a limited run for now and I will make it an ongoing production for the U.S. after IPCPR," Flores said.
El Criollito is rolled at the PDR Cigars factory in Tamboril, the Dominican Republic.
This article first appeared in the May 2 edition of Cigar Insider.