Cigar Industry

Nat Sherman Opens Brooklyn Pop-Up Shop

Jul 23, 2013 | By G. Clay Whittaker
Nat Sherman Opens Brooklyn Pop-Up Shop

Nat Sherman International has a long New York City history, but its first appearance in Brooklyn is reinventing the idea of a tobacconist. The company today is opening a three-month, pop-up shop to sell product outside the confines of its 42nd Street Townhouse in Manhattan.

Pop-up shops have become a common sales trend, where retailers collaborate with like-minded brands to feature facings of a guest product. While fashion has led the way on pop-up shops in the last few years, this appears to be the first cigar pop-up to date.

Nat Sherman will feature many products in the displays, including the Top 25-placing Timeless Collection and this year's new blends: 1930 and Sterling.

The pop-up, which is located at 218 Conover Street in the Red Hook neighborhood of Brooklyn, is a collaboration with chocolate factory Cacao Prieto Apothecary, maker of cacao-based liqueurs and rums, as well as artisan chocolate. Nat Sherman is also sharing the space with Widow Jane Whiskey, distilled in the Redhook neighborhood of Brooklyn.

An additional collaboration: executive director of brand and retail management Michael Herklots has also helped to curate a cocktail pairings list at Botanica, an adjacent cocktail bar with an outdoor smoking area.

The shop will remain through October. Official hours have not been finalized, but at the moment the shop will be open Tuesday through Sunday from noon to 10 p.m.

Nat Sherman International Inc.

More in Cigar Industry

See all
Cigar Industry Veteran Gene Tipton Dies At 74

Cigar Industry Veteran Gene Tipton Dies At 74

Gene Tipton, who spent more than 50 years selling cigars for such big names as Altadis and Hav-A-Tamp…

Jul 6, 2020
PCA Furloughs Entire Staff In Wake Of Pandemic

PCA Furloughs Entire Staff In Wake Of Pandemic

The Premium Cigar Association announced today that the organization will be placing all seven members …

Jul 1, 2020
U.S. Cigar Imports Slow in First Quarter

U.S. Cigar Imports Slow in First Quarter

Cigar shipments in the U.S. were down in the first quarter of the year, off 9.5 percent from the …

Jun 29, 2020
Oliva Cigars Helps Factory Workers’ Children Access Education

Oliva Cigars Helps Factory Workers’ Children Access Education

As part of a long-term commitment, Oliva Cigars, owned by Belgium-based J. Cortès, is donating part …

Jun 26, 2020
Rocky Patel, Oliva, Alec Bradley, And Crowned Heads Hitting Road Together

Rocky Patel, Oliva, Alec Bradley, And Crowned Heads Hitting Road Together

Rocky Patel, Oliva, Alec Bradley and Crowned Heads have joined together to schedule a traveling …

Jun 11, 2020
Gurkha Cigars Founder Resigns In Wake of Social Media Controversy

Gurkha Cigars Founder Resigns In Wake of Social Media Controversy

After a controversial Facebook post regarding the Black Lives Matter movement sparked internet …

Jun 11, 2020