NOW LIVE: A Never Before Seen Interview with Sports Legend Michael Jordan

Cigar Industry

ITS Hub to Replace InterTabac Trade Show This Year in Dortmund

Jul 16, 2020 | By Gregory Mottola
ITS Hub to Replace InterTabac Trade Show This Year in Dortmund
Photo/Intertabac

When Messe Dortmund GmbH postponed September’s InterTabac cigar and tobacco convention in Germany due to Coronavirus, it promised to develop a “new concept this autumn” to take its place. Their solution is a health-compliant event that Messe Dortmund has dubbed ITS Hub, a hybrid trade show that will be both physical and virtual. It’s scheduled for November 3 and 4 at the Dortmund Exhibition Centre, where InterTabac is normally held.

“[W]e have planned a physical presence zone with 'presence spots' taking the place of conventional trade fair stands. Here, one to four companies each have the opportunity to present their products and then move to separate communication islands for further discussions or product samples—both fully compliant with statutory requirements, as partition walls, adequate space between individual spots and wide corridors ensure that distancing rules are complied with,” said Sabine Loos, managing director of Westfalenhallen Unternehmensgruppe GmbH, the parent company of Messe Dortmund GmbH.

“Exhibitors need only bring their products and documentation with them, leaving us to take care of the rest and ensure all requirements for protecting against COVID-19 infection are met,” Loos added.

The virtual content for those who do not attend is slated to include interviews, product presentations and livestream discussions, allowing remote interaction and participation. All online content will be free.

Tobacco samples will also be sent to the homes of verified users, ensuring that the sampling aspect—critical to a cigar and tobacco show—is preserved.

Visitor entrance fee for qualified trade attendants is 22 euro (about $24.65) per person, and exhibitor registration is now open.

More in Cigar Industry

See all
Nat Sherman International Closing

Nat Sherman International Closing

Ninety years after it opened its doors for the first time, Nat Sherman is closing down. The company …

Aug 3, 2020
2020 Cigar Retailer Survey: The Hottest Cigar Brands In America

2020 Cigar Retailer Survey: The Hottest Cigar Brands In America

In a cigar world turned upside down by a pandemic, some things remain constant. Consumers continue to …

Jul 27, 2020
2020 Cigar Retailer Survey: How Covid-19 Has Impacted America’s Cigar Retailers

2020 Cigar Retailer Survey: How Covid-19 Has Impacted America’s Cigar Retailers

The Coronavirus pandemic has hurt many American cigar retailers, closing some cigar shops, forcing …

Jul 27, 2020
2020 Cigar Retailer Survey: Toros Supplant Robustos As Best-Selling Size

2020 Cigar Retailer Survey: Toros Supplant Robustos As Best-Selling Size

The cigar world was long dominated by the robusto, the short, plump size that has been the most …

Jul 27, 2020
Cigar Factories in Honduras To Remain Open

Cigar Factories in Honduras To Remain Open

Despite certain areas of Honduras returning to lockdown status due to Coronavirus, cigar operations …

Jul 21, 2020
Fake Instagram Accounts Try to Scam Cigar Community

Fake Instagram Accounts Try to Scam Cigar Community

Over the past few weeks, our Instagram followers–along with the editors at Cigar Aficionado –have …

Jul 9, 2020