Get 1 Year of Cigar Aficionado for Just $10 + A Free Gift!

Cigar Industry

ITS Hub to Replace InterTabac Trade Show This Year in Dortmund

Jul 16, 2020 | By Gregory Mottola
ITS Hub to Replace InterTabac Trade Show This Year in Dortmund
Photo/Intertabac

When Messe Dortmund GmbH postponed September’s InterTabac cigar and tobacco convention in Germany due to Coronavirus, it promised to develop a “new concept this autumn” to take its place. Their solution is a health-compliant event that Messe Dortmund has dubbed ITS Hub, a hybrid trade show that will be both physical and virtual. It’s scheduled for November 3 and 4 at the Dortmund Exhibition Centre, where InterTabac is normally held.

“[W]e have planned a physical presence zone with 'presence spots' taking the place of conventional trade fair stands. Here, one to four companies each have the opportunity to present their products and then move to separate communication islands for further discussions or product samples—both fully compliant with statutory requirements, as partition walls, adequate space between individual spots and wide corridors ensure that distancing rules are complied with,” said Sabine Loos, managing director of Westfalenhallen Unternehmensgruppe GmbH, the parent company of Messe Dortmund GmbH.

“Exhibitors need only bring their products and documentation with them, leaving us to take care of the rest and ensure all requirements for protecting against COVID-19 infection are met,” Loos added.

The virtual content for those who do not attend is slated to include interviews, product presentations and livestream discussions, allowing remote interaction and participation. All online content will be free.

Tobacco samples will also be sent to the homes of verified users, ensuring that the sampling aspect—critical to a cigar and tobacco show—is preserved.

Visitor entrance fee for qualified trade attendants is 22 euro (about $24.65) per person, and exhibitor registration is now open.

More in Cigar Industry

See all
Covid Cancels 2021 TAA Convention

Covid Cancels 2021 TAA Convention

Previously scheduled for April 11 to 15 in the Dominican Republic, the TAA trade show will now be …

Jan 8, 2021
Timeless, Metropolitan and Epoca Are Returning

Timeless, Metropolitan and Epoca Are Returning

Former Nat Sherman brands, such as Timeless and Metropolitan, have been acquired from Altria by …

Jan 6, 2021
Special Report: 2020 Year in Review

Special Report: 2020 Year in Review

This year in review by Cigar Insider represents a data-driven reflection of the premium cigar …

Dec 22, 2020
NYC’s Grand Havana Room Closes For At Least One Year

NYC’s Grand Havana Room Closes For At Least One Year

New York City is losing its most exclusive cigar club for at least one year. The urbane Grand Havana …

Dec 17, 2020
Hostos Fernandez Quesada Opens Cigar Factory in Dominican Republic

Hostos Fernandez Quesada Opens Cigar Factory in Dominican Republic

After more than 20 years working for others in the cigar industry, Hostos Fernandez Quesada has gone …

Dec 14, 2020
Miami Cigar & Co. Cutting Its Sales Force

Miami Cigar & Co. Cutting Its Sales Force

Cigar distributor and brand owner Miami Cigar & Co. is restructuring management and significantly …

Dec 3, 2020