Willy Herrera has been working with Drew Estate for a year and a half since leaving his family's El Titan de Bronze rolling gallery in Miami, and now his personal brand is about to ship to cigar shops across the United States.
Nearly a year in the making, Herrera Esteli cigars should reach shelves by the first week of February. The line is made in Nicaragua at the Gran Fabrica Drew Estate factory and features a blend of Ecuadoran, Honduran and Nicaraguan tobaccos.
"It's different than anything Drew Estate already produces," said Herrera, who added that he intended the cigar to be "Cubanesque" in flavor. "I wanted it well rounded and flavorful, but not too powerful. This is difficult to do when you're using Nicaraguan tobacco. It's very strong, and a lot of the prototypes would be too spicy or too peppery."
Herrera Esteli is not a limited-edition cigar, but it is made in very small quantities and will only be shipping to 50 accounts.
For more on the story see tomorrow's edition of Cigar Insider.
To read the Cigar Aficionado feature story on Drew Estate, click here.