1 Year of Cigar Aficionado for $10 PLUS a Free Gift!

Cigar Industry

Davidoff Reports 2017 Sales Growth

Jun 27, 2018 | By Blake Droesch
Davidoff Reports 2017 Sales Growth

Oettinger Davidoff AG, owner of Davidoff of Geneva USA, reported a 3.7 percent growth in its “own-brand” business in 2017. The company reported a slight loss overall, with a turnover of 501 million Swiss Francs, 1 percent less than its earnings in 2016. 

In a press release announcing the earnings, Oettinger Davidoff AG alluded to the diversification of its premium cigar portfolio, including its Davidoff, Camacho and AVO brands. In January, the company released its Davidoff 702 Series, a spin on the classic Davidoff White label cigar that wears a Cuban-seed wrapper from Ecuador. The core Davidoff brand also added Winston Churchill The Late Hour, an offshoot to its existing Churchill cigar, and The Year of the Dog, its annual Chinese New Year cigar. 

Oettinger Davidoff AG also cited the expansion of its Camacho brand as a contribution to its growth, particularly its Liberty, Check Six and Powerband line extensions. 

The first Davidoff branded cigars debuted in 1968, and were rolled at the El Laguito factory in Havana, Cuba. In 1990, the brand moved its production to the Dominican Republic, where the cigars are still made today. The Davidoff brand is celebrating its 50th anniversary this year with a special rebanding of its core line and the release of a limited-edition cigar.

Oettinger Davidoff AG created the Avo brand with famous Jazz musician Avo Uvezian in 1987. The company purchased the Camacho brand from the Eiroa family in 2008.

Davidoff of Geneva USA

More in Cigar Industry

See all
Nicaragua Cigar Industry Cancels Puro Sabor 2021 Festival

Nicaragua Cigar Industry Cancels Puro Sabor 2021 Festival

The 2021 edition of Puro Sabor, Nicaragua’s largest premium cigar celebration, has been canceled due …

Oct 15, 2020
EXCLUSIVE: Fuente and Padrón Embark on Innovative Cigar Project to Honor Their Fathers

EXCLUSIVE: Fuente and Padrón Embark on Innovative Cigar Project to Honor Their Fathers

Arturo Fuente and Padrón—arguably the most heralded companies in the handmade cigar industry—are …

Oct 9, 2020
Dealing with Covid—How One Cigar Shop Handled the Crisis

Dealing with Covid—How One Cigar Shop Handled the Crisis

For Kevin Paige, the owner of Butthead's Tobacco Emporium, closing the doors of his 4,000-square-foot …

Oct 6, 2020
ACE Prime Cigars Inks Germany Distribution Deal

ACE Prime Cigars Inks Germany Distribution Deal

Months after forming a distribution agreement with Crowned Heads LLC, ACE Prime Cigars has announced …

Oct 2, 2020
Imperial Pushes Back Closing Date For Sale of Premium Cigar Business

Imperial Pushes Back Closing Date For Sale of Premium Cigar Business

Britain’s Imperial Brands PLC announced today that the closing date for selling its cigar business …

Sep 28, 2020
PCA, CRA to Host Premium Cigar Virtual Town Hall

PCA, CRA to Host Premium Cigar Virtual Town Hall

Familiar faces from the cigar industry are going online to discuss cigar legislation and recent court …

Sep 18, 2020