If it looks like there’s a can of motor oil in your local humidor this month, that’s because General Cigar Co. has released a new CAO that’s packaged in a tin more appropriate for an auto-parts store than a cigar shop.
The new, limited-edition collection is called CAO 60, and the size is called Torque, a huge cigar that measures 8 inches by 60 ring gauge. Each oil can holds eight of these enormous smokes, and retails for $100, or $12.50 per cigar.
Made in Nicaragua at the STG Estelí factory, CAO 60 Torques consist of a Honduran wrapper, Nicaraguan binder and filler blend of tobacco from Nicaragua and Honduras.
Torque is the only size in the CAO 60 collection, and is another take on the automotive theme that started in 2013 with the CAO Flathead, a line of smokes intended to evoke hot rods and engine blocks.
According to blender and brand ambassador Rick Rodriguez, the blend is medium to full in strength. “This cigar is equivalent to revving the engine of a classic muscle car,” he says. “With 60, it was either go big or go home.”