1 Year of Cigar Aficionado for $10 PLUS a Free Gift!

Cigars

Alec Bradley Project 40 Maduro Shipping Next Month

Oct 13, 2020 | By Thomas Pappalardo
Alec Bradley Project 40 Maduro Shipping Next Month
Photos/Alec Bradley

Alec Bradley is set to release Project 40 Maduro, the follow-up to last year’s high-scoring, budget-friendly Project 40 line, and said it will begin shipping globally to retailers next month.

The Project 40 Maduro line follows the same motivational principle that the natural version was named after where each individual is in control of their own happiness. For those who believe in Project 40, happiness is 50 percent genetics, 10 percent circumstantial and 40 percent through your own initiative such as physical well-being, leadership or creative outlets. In this instance, Alec Bradley believes that happiness is found in a premium cigar for an affordable price.

“Project 40 Maduro is another opportunity for Alec Bradley to enhance a positive experience through the tradition of cigar smoking,” said brand owner Alan Rubin in a press release. “Project 40 Maduro is the next chapter of the story.”

AB 40

Retailing under $7 per cigar, the line will come in three vitolas that are named after their dimensions: 05.50, which measures 5 inches by 50 ring gauge ($5.75); 06.52, 6 by 52 ($6.25); and 06.60, 6 by 60 ($6.50). Instead of the white and blue bands of the natural version, the maduro version will be clad in maroon and gold bands.

The cigars are rolled with a Mexican San Andrés maduro wrapper, Brazilian Habano binder and Nicaraguan fillers. According to the company, the cigars will be medium-full in strength.

Alec Bradley Project 40 Maduro is produced at the J. Fuego Cigar Co. de Nicaragua factory in Estelí and will be shipping in 24-count boxes.

The natural Project 40’s 06.52 size was part of Cigar Aficionado’s Top 25 as the No. 24 Cigar of 2019, and all four sizes earned a spot on the 2019 Best Buys list, including the first and second places.

Nicaragua Alec Bradley Alec Bradley Cigar Distributors Inc.

More in Cigars

See all
The Top 25 Cigars of 2020 Reveal Schedule

The Top 25 Cigars of 2020 Reveal Schedule

Get your cutter, lighter and ashtray ready because the Top 25 Cigars of 2020 are almost here. Since …

Dec 1, 2020
A 100-Count Cab of Warped Maestro Del Tiempos

A 100-Count Cab of Warped Maestro Del Tiempos

Warped is bringing back its limited-edition Maestro Del Tiempo 6102R and the cigars are shipping this …

Nov 30, 2020
J.C. Newman Revamps Perla del Mar, Introduces New Corojo Line

J.C. Newman Revamps Perla del Mar, Introduces New Corojo Line

The Perla del Mar brand from J.C. Newman has received a makeover, and the new cigars are shipping on …

Nov 25, 2020
Alec Bradley Project 40 Maduro Shipping This Week

Alec Bradley Project 40 Maduro Shipping This Week

Just in time for Thanksgiving and Black Friday, the Alec Bradley Project 40 Maduro line has begun …

Nov 24, 2020
Cuba’s San Cristobal 20 Aniversario Starting to Appear

Cuba’s San Cristobal 20 Aniversario Starting to Appear

While it was expected to debut in 2019, and the year 2020 is nearly complete, the San Cristobal de la …

Nov 23, 2020
Room101 Releasing 11th Anniversary Cigar, and Resurrecting Big Payback Connecticut

Room101 Releasing 11th Anniversary Cigar, and Resurrecting Big Payback Connecticut

Eleven years might seem like an odd anniversary to celebrate, but Room101 brand owner Matt Booth has …

Nov 19, 2020