Alan Rubin, owner of Alec Bradley Cigar Co., is going back to old school methods to create a dark, strong smoke.
To make the new Alec Bradley Tempus Maduro, Rubin is using a method he first saw in Little Havana about 12 years ago, using a bethune made from fruit pulp to aid the fermentation. "We're fermenting the tobacco with natural product that was used 50 or 70 years ago."
It's the full-line version of a limited edition maduro he did in one size only, the Tempus Magestri, which sold out quickly. The new version comes in four sizes.
The maduro is very strong, but Rubin is also working on a mild smoke—a Connecticut-wrapped version of his Maxx cigar line.
Maxx Connecticut, which will ship this month, has the same blend as the original, and the wrapper is grown from Connecticut seed in Ecuador.
Maxx Connecticut comes in four sizes. Each one is considerably fat, and each has a quirky name. The Fix measures five inches long by 58 ring, The Culture is 6 1/2 by 54; The Freak is 6 3/8 by 60 and The Curve is a torpedo measuring 7 inches by 58. Maxx is a very unusual cigar in that every size in the line, no matter the dimensions, has the same suggested retail price. The Connecticut version is the same, with each cigar retailing for $6.95.
For more on this story, see the August 10 issue of Cigar Insider.