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A Conversation with José Blanco
The gregarious sales director for La Aurora speaks about the cigar industry.
David Savona
From the Print Edition:
Vegas, Mar/Apr 2006
(continued from page 1)
A: Great Neck, Long Island [in New York].
Q: You may be the only guy from Long Island making cigars. How did you get with León Jimenes? What did you start doing?
A: I started as a salesman in 1981. And in '85 I became a supervisor, then in 1990 I became a sales coordinator, then in 1992, manager of promotion and public relations, and in 1995, sales manager for beer and cigarettes in the northeast part of the Dominican Republic.
Q: You were involved in beer all that time?
A: Beer and cigarettes. But the smoking panel would send me cigars.
Q: So you played a role with cigars, but not officially.
A: Yes, and sometimes they didn't like what I had to say.
Q: What year did you start in the cigar segment?
A: 1999.
Q: Tough year for cigars. Is that one of the reasons you were brought on? What led to that?
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