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Out of the Humidor

CA Readers
From the Print Edition:
Rush Limbaugh, Spring 94

(continued from page 15)

* * *

Dear Marvin:

The point of my letter, aside from accolades for your fine publication, is to chide you for the Winter 1993/1994 cover, "Magic of Maduros." I wonder whether you would adorn your cover with a bare-chested man (or otherwise scantily clad male) posing with a cigar? I am somewhat offended by this seemingly sexist ploy to attract readers.

Marvin, I can sense you are better than this, and obviously unintentionally placed this fine young "naked" lady on your cover. I, like other of your female readers, will forgive this slight stumble. I will give you a chance to make amends. In the interest of equal time, please put a similarly posed man on the cover of an upcoming issue. May I respectfully suggest my husband, Joe, who, given his passion and advocacy for your editorial content, would make the consummate "poster boy" for Cigar Aficionado. Marvin, we await your call!

Jane F. Kringdon
Hingham, Massachusetts

Editor's Response: Thank you, but no thank you.

Zino Davidoff 1906 - 1994

Zino Davidoff, one of the most respected men in the cigar industry, died on Friday, Jan. 14, 1994, in Geneva, Switzerland. He was 87 years old.

Davidoff began in the tobacco business in the 1930s working at his father's shop in Switzerland, which was started after the family fled Russia in 1911. He participated in the development of the "Chateaux" series of Hoyo de Monterrey cigars in 1947, naming them after the first-growth wines of Bordeaux, and in the 1970s began to market Davidoff cigars made in Cuba. After selling his shop to the Oettinger Imex in 1970, he continued to work on building Davidoff into one of the finest cigar brands in the world and one of the most respected trademarks in luxury goods.

Davidoff advised the rich, royal and famous on the pleasures of smoking. He always had suggestions for cigar lovers, whether in person or through his books: "If your wife doesn't like the aroma of your cigar, change your wife." "The greatest cigar to smoke is the one you are currently smoking."

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