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An Interview with Edgar M. Cullman Sr.

Chairman of the Culbro Corporation
Marvin R. Shanken
From the Print Edition:
Bill Cosby, Autumn 94

(continued from page 2)

It was a wonderful life then because we saw all these characters from all over the country. Because they only used wrapper tobacco in those days; don't forget that all cigars were made with a natural wrapper. And today very few cigars are made with natural wrappers, except for high-grade cigars.

C.A.: Why did you decide to acquire General Cigar Company?

Cullman: Well I didn't like the fact that we were beholden to all of those cigar manufacturers. I felt that we ought to be more integrated, more independent and I thought the future of the business was in making cigars--not only growing tobacco. So in 1961 we put a group together and bought it.

C.A.: What did the General Cigar Company consist of in those days?

Cullman: Just cigars. White Owl was our leading brand, William Penn, Van Dyck and Robert Burns. Those were the major brands.

C.A.: Do you recall how big the company was in those days?

Cullman: I think it did about $30 million in sales.

C.A.: Was it profitable?

Cullman: Very profitable.

C.A.: Do you recall what you paid for it?


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Comments   2 comment(s)

Ed Harvey — Auburn, WA, United States,  —  August 31, 2011 3:19am ET

Mr, Cullman you will be missed, and it would have been interesting to see, an updated interview, since things have changed quite a bit since this one was done, along with the loss of smoking rights, and the Cigar Industry in general...


Derek Wotton — Deltona , Florida ,  —  July 21, 2013 6:56pm ET

Wow a look into the past!


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