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A Conversation with Litto and Ines of La Flor Dominicana

Cigar Aficionado Talks to the Power Couple Behind One of the World’s Top Boutique Cigar Brands
David Savona
From the Print Edition:
Kelsey Grammer, January/February 2013

(continued from page 3)

Q: Does every one of your cigars have at least some farm tobacco?
Litto: Yes. Totally.

Q: And are some of your cigars made entirely from farm tobacco?
Litto: The LG Diez and the Small Batch too.

Q: And that’s a big change from the last interview—back then you hadn’t used a single leaf. That was a long-term investment. How many years did it take?
Litto: Two years for the secos, the lighter leaves.

Q: What’s your house style? If I said to you what makes a La Flor Dominicana La Flor Dominicana.
Litto: Tons of taste and consistency. And quality manufacturing.

Q: What got you into making the stronger cigars?
Litto: My own palate was changing. We don’t make cigars for market trends. The cigars that come out of the factory reflect my personal taste.

Q: Have you taken stuff out of your portfolio?
Litto: The 2000 Series [which is wrapped in Cameroon].

Ines: We still make it, we don’t advertise it.
Litto: Those retailers who want it, we still support it.

Q: So Cameroon went from being a third of your portfolio to being a small amount. Why is that?
Litto: I think Cameroon kind of faded a little bit, but the Sumatras and the Habanos are taking off. Nonetheless, trends change over the years: sizes, wrapper preferences. And it will continue to evolve.

Q: We’ve seen the size evolution with the rise of 60-ring gauges.
Litto: Four out of our five top sellers are 60-ring gauges.

Q: Let’s talk about your partnership with José Seijas in La Romana, the La Flor Dominicana Experience. That small factory is rolling your La Flor Dominicana Air Benders for tourists.
Litto: Two sizes.

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Comments   2 comment(s)

Patrick Morales — Covina, California, United States,  —  March 21, 2013 9:57am ET

Can we get more photo's of Ines without Litto in them? Please!

Edward Silva March 22, 2013 6:36pm ET

I agree Patrick........Ines is a very sensual woman!!

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