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La Aurora's 100 Años Cigar Back for a Limited Time
Posted: June 27, 2012
When Dominican cigarmaker La Aurora turned 100 years old in 2003, the leaders of the company celebrated by creating a limited run of 400,000 cigars called Aurora 100 Años. Stocks of this heralded cigar are long gone, but thanks to some creative blending and exceedingly good wrapper leaf, La Aurora is bringing back the 100 Años line.
Like the original, it will consist solely of Dominican tobacco, featuring what La Aurora calls a “silky Dominican Corojo wrapper that has been aged four years.”
The 100 Años line is slated for three sizes—Robusto, Churchill and Belicoso—and will retail for $12 to $17. Only 20,000 cigars of each size will be produced.
“In my travels, the one question that has been constant is the request for Cien Años,” said Guillermo Leon, owner of La Aurora. The original line achieved high ratings and was Cigar Aficionado’s No. 2 Cigar of the Year in 2004.
In addition to the brand’s encore, La Aurora will also offer a maduro version of the line with a Connecticut Broadleaf wrapper. It will come in a Robusto format. Only 7,000 of these are being produced.
The cigars will be released at the International Premium Cigar & Pipe Retailers trade show in early August, and should reach cigar stores soon after.
For ratings on the new 100 Años cigar, see a future issue of Cigar Insider.
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