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A Cigar for Japan

David Savona
Posted: March 31, 2011

La Aurora S.A. has created a new cigar meant to help the people of Japan who are reeling from a March 11 earthquake and tsunami that left more than 10,000 dead.

La Aurora's Para Japón—which translates to "For Japan"—will be shipped to Aurora cigar distributors soon. A portion of proceeds from sales of the cigar will be donated to the Japan Earthquake and Tsunami Relief fund, via Japan Tobacco Imex Co. Ltd.

The cigar is going to be a robusto measuring 5 inches long with a 50 ring gauge. Aurora said the cigar would be medium to full bodied, made with aged leaves of undisclosed origin and wrapped in Nicaraguan wrapper.

The cigars, called Sumo Robustos, will be packed 25 to the box and decorated with artwork by Mario Takeyama and Dan Reeve, the design team of Takeyama is a native of Japan.

Miami Cigar & Co. will distribute the Para Japón cigar in the United States.

For more info, see Tuesday's Cigar Insider.


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Comments   8 comment(s)

Mario Takeyama March 31, 2011 3:22pm ET

Thank you so much for your support to Japan! March 31, 2011 5:07pm ET

Isn't it amazing that no matter how much the general public tries to keep us down, we continue to be one of the most generous groups in the world.

Dan Reeve — Columbus, Ohio, USA ,  —  March 31, 2011 10:28pm ET

Thank you for posting this on your site. This cigar is for a great cause.

thank you again,


Arkadiusz Brodzinski April 1, 2011 9:16am ET

Good job.

Jon Fia April 3, 2011 5:22pm ET

Please list vendors who will have it available so we know where to buy and support the project.

Andrew Nagy April 4, 2011 9:57am ET

Jon - visit to get a complete listing of all Aurora cigar retailers.


Great job for those who thought of the Japanese people when they are in need of help. This action proves that cigar lovers community sits aside of those who are in need. Well done to all. I invite all of you to visit the Facebook page "Cuban cigar lovers in Greece" in order for Greek tobacco stores to join such or similar cause.

Daniel Cain — Hampstead, NC, US,  —  April 6, 2011 10:59pm ET

Awesome! Please have these sent to Brookelyn Cigars in Wilmington as soon as possible.

Great Cause!!

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