Posted: Dec 1, 2009 10:26pm ETI got up early this morning and left frosty New York for sunny Miami, and spent the day with Jose Oliva, vice president of Oliva Cigar Co. in Miami Lakes. The family-run company is one of the true success stories in the cigar industry: the Olivas make great cigars for a good price, using copious amounts of Nicaraguan tobacco that they grow themselves.
Jose is a smart guy who thinks about the future quite a bit. The company he helps run was created by his father, Gilberto. Now that Jose has a son of his own, he’s thinking about what he needs to do to prepare the company for the day in the future when his child is working there.
“I think we have to be the fastest growing company in the business over the last three years,” Jose said while smoking an Oliva Serie O cigar on the waterside patio of Smith & Wollensky steak house. The company’s growth is a combination of traditional cigars, such as its award winning Oliva Serie V Liga Especiale (a onetime No. 4 cigar of the year from Cigar Aficionado magazine) and hip, new cigars, such as its popular NUB series of short smokes.
I’ve spent time in the Oliva warehouses in Nicaragua, which were brimming with stocks of Cuban-seed Nicaraguan tobacco. It’s what you need to make great cigars over and over again, key to success in this business. Oliva is able to put out a fine cigar at a good price for two reasons: growing its own tobacco helps keep costs down (Jose says the only leaf it buys from outside vendors now is from Ecuador) and the fact that it struggled for a toehold in the post-boom cigar market meant it had to come out with bargain-priced cigars. It’s top line smoke, the Oliva Serie V, has a suggested retail price of less than $10 a cigar.
“Every year, my father continued to grow tobacco and put it away. It allowed us to win people over through the consistency of the cigars we were producing,” he said between puffs. “Cigarmaking and craftsmanship is important, but there is no substitition for tobacco inventory.”
Posted: Nov 14, 2009 8:25pm ETToday was jam packed with activity here in Las Vegas at the Big Smoke. At nine a.m. the doors opened to our cigar seminars (they sold out around one month ago) and the room was filled with cigar lovers from around the United States and abroad who were eager to hear from their favorite cigarmakers and get Cigar Aficionado’s version of cigar school.
You’ll read all about it next week with our extensive coverage, but here’s a quick sample: a tasting of the top three cigars of the year (Casa Magna, Padrón 80 Years and Litto Gomez Diez Chisel), a seminar on how cigars are made from seed to shelf, a seminar on Cuba, one on boutique cigars and another on how organizations such as the CRA, Cigar Association of America and IPCPR are fighting for your right to smoke. And we also had a special video prepared showcasing the best of Cigar Aficionado’s Cigar Cinema, our video section.
It was a wonderful day, and I was busy, leading two of the seminars and puffing away on those great cigars. The crowd had a blast. After the seminars concluded, we went to lunch, hosted by the Fuente family. They handed out two cigars, including a 12 year old (!) Fuente Fuente OpusX.
I’d write more, but it’s almost time for tonight’s Big Smoke evening session. No rest in Las Vegas!
Posted: Nov 13, 2009 12:43pm ETIt’s Big Smoke time, so I’m in Las Vegas with much of the premium cigar industry, puffing away and enjoying the city. We started in style yesterday with a little Cigar Aficionado welcome party at Rhumbar at the Mirage Hotel. Rhumbar is a great spot—stark white on the inside, very hip, with caged metallic statues of fighting roosters suspended above the bar. And yes—it’s entirely cigar friendly. My favorite part of the bar is outside—a huge patio overlooking the Las Vegas strip. You can smoke out there as well.
I walked in with Gordon Mott and Jack Bettridge. The first people we saw were Manuel Quesada and Brad Weinfeld. We said hello, and Brad handed me a Casa Magna Extraordinario (Salamone size, very nice cigar), which I clipped and lit. We started talking while sipping some aged rum and nibbling on Kobe burgers.
The cigar guys were in great spirits: the party was our way of thanking them for coming out to the Big Smoke, and a way to reconnect with old friends before things get crazy tonight. We get thousands here in Vegas, so the time for quiet conversation is now.
I spent some time with Robert Levin and his crew from Ashton, Wayne Suarez from Fuente, Rocky Patel, Mike Giannini and the folks from General Cigar and La Gloria Cubana, Gary Hyams and Jon Huber from CAO, Pete Johnson, the Garcia family, Paul Palmer and Arsenio Ramos from Tabacalera Tropical, Dion Giolioto from Illusione, Sam Leccia and several guys from Oliva, Jose Blanco from La Aurora, Matt Arcella from the Davidoff shop, Les Mann from Colibri, Micahel Frey, who owns Rhumbar—the list goes on and on. There’s no way I can remember them all.
After the Casa Magna, I lit up a Tatuaje given to me by Pete Johnson, which was spicy and flavorful (as always) and started chatting with James Suckling.
Posted: Nov 6, 2009 4:30pm ETToday I watched a bit of the Yankees celebratory parade at lunch with some friends here in New York. We decided to enjoy a short cigar before heading back to the office.
Outside, of course—New York has a pretty strict smoking ban.
It was a bit cool, but not too cold, and we lit our smokes and puffed away. After a minute or two we were joined by another man from the same eatery. He had his own cigar, a machine-made smoke without a band. It looked like it could be a White Owl. He lit up and smiled, happy to have some smoking company.
“What are you smoking?” I asked.
“Ah, it’s nothing special,” he said. He explained how he used to smoke better cigars, but traded down because he has no where to smoke them, and typically only gets in a handful of puffs before tossing his cigar.
Sad state of affairs.
It was just a bit ironic that Mayor Michael Bloomberg was the one handing out the keys to the city to the New York Yankees. Mayor Bloomberg, just elected to a third term after changing the term limits that would prohibit such a thing, was the one to usher in New York’s smoking ban.
Have smoking bans forced you to change what you smoke—or where you smoke?
Posted: Nov 2, 2009 1:37pm ETI know a lot of you are planning on coming to our Big Smoke in Las Vegas, which is less than two weeks away. (Can’t believe it—This year went by fast.) I just got off the phone with Manuel (Manolo) Quesada, and he told me what he was planning on giving out—Casa Magna Colordo Robustos, the Cigar of the Year.
I called him back to double check, and he really is doing just that, handing out one of the most in-demand cigars in the country. The Casa Magna became an overnight sensation when we at Cigar Aficionado named it Cigar of the Year in January. Despite its relatively large production, the accolade—combined with a suggested retail price of only $5.25 and a 93 point rating—caused demand to surge, and many cigar smokers have been unable to try one.
We knew Manolo was giving them out for the seminars (which have sold out) but handing them out during the evening Big Smoke events on Friday and Saturday nights is a much taller order—there are lots more people, so it involves quite a few more cigars. Pretty impressive. He’s also handing out the Cigar of the Year in New York on November 24, at our Big Smoke at the Marriott Marquis.
“We’re packing the bags now,” he said.
So, if you're looking for another reason to come to a Big Smoke, there's a big one. For more information, click here.
Posted: Oct 29, 2009 1:00pm ETI’m still scratching my head over New York City’s move to ban flavored tobacco products, including flavored cigars and even pipe tobacco. It just doesn’t make sense. And even if you’re not a fan of flavored tobacco (and I’m not) you should still find the news disturbing.
The ban will go into effect in 119 days, but there will likely be a court challenge from makers of flavored tobacco products that could delay the enactment, or even stop it entirely. But there's a chance that, four months from now, buying flavored cigars, chewing tobacco and pipe tobacco in New York City will be against the law—just like buying fireworks, drugs, or guns.
This morning I spoke with Ron Melendi, general manager of De La Concha, a fine cigar shop in Midtown Manhattan that’s been in business since 1964, longer than I’ve been alive. The law will take away a big chunk of De La Concha's longstanding business.
“The final version of the law kills our aromatic pipe tobacco business, which is a material business for us,” said Melendi. “We’re known for pipes, we do a tremendous pipe trade, and now you’re basically taking our customer base—you’ve lost them. You can’t recoup this business. It’s gone. They’re going to go to the Internet, to Westchester, to Jersey, Long Island—we’ve lost them. We have to stop this now.”
The lawmakers who signed this legislation (Bill 433-A, read Greg Mottola’s fine story on the subject) envisioned this as a way to keep tobacco out of the hands of children. "This bill improves upon the recent federal ban on flavored cigarettes and makes New York City the first city to protect children from all flavored products on the market," said Bloomberg as he signed.
I’m a dad, so I share the concerns of the mayor to keep tobacco out of the hands of kids. But you don’t have to ban an entire segment of the tobacco business to save children. Kids don’t buy tobacco products at fine cigar shops—cigars and tobacco are regulated, and fine cigar shops do their job of keeping children out. If they don’t, they risk everything.
Posted: Oct 15, 2009 10:17am ETWhat happened to New York? When I was a kid growing up in Connecticut, New York City was always the big, mysterious place with a little Wild West thrown in. It had a reckless side, a rebellious side and a seedy side. Cabbies drove like crazy, you could find things here that were available nowhere else, and it was very common to see people wearing all kinds of crazy outfits. On an early visit, I turned a corner and almost walked into a man stripped to the waist with boxing gloves on each hand. (I crossed the street.) People were different in New York and they did what they wanted, and God help those who tried to tell them no.
That’s just not the same anymore. Today, the “N” in New York could stand for nanny, as in Nanny State. The city that once never slept is now more like the city that says No. The people in charge of this once rebellious city are now mimicking such anti Sin City municipalities as Canada and California.
What set me off this morning is yesterday’s City Council vote to ban the sale of flavored tobacco in the city. Flavored cigarettes (except for menthol) are already illegal in the United States, thanks to a September ban by the Food and Drug Administration, the new boss of the U.S. tobacco industry. The New York City ban is tougher, and would make the city the only one in the union (save for the state of Maine) banning all flavored tobacco, except for pipe and hookah tobacco. The legislation needs to be signed by Mayor Bloomberg, and it’s hard to imagine that someone who is as anti-tobacco as the Mayor would vote such legislation down. Unless challenged in court, in about 120 days the sale of flavored cigars will become illegal in New York City.
(Irony of ironies, aficionados who enjoy flavored cigars might soon have to reverse generations of behavior and leave a city that long had a reputation of being the place to find whatever you want and go to a place like Connecticut to find it!)
Posted: Oct 7, 2009 2:52pm ETI met the most interesting man in the world the other day. No, I'm not talking about Jack Bettridge—it was Jonathan Goldsmith, the actor who portrays The Most Interesting Man in the World in ads for Dos Equis beer.
They’re great ads, and you’ve likely seen them. (The YouTube views on one of the commercials exceeds 1.4 million.) Goldsmith plays a mysterious character with near mythical powers, bench pressing a pair of women in chairs to the cheers of a crowd, freeing a grizzly bear from a trap, or exploring ancient ruins, all while wearing a well-pressed tuxedo or smoking jacket. A narrator proclaims his prowess, tongue pressed firmly in cheek: “He once had an awkward moment just to see how it feels... He lives vicariously, through himself," and the classic: “He can speak French—in Russian. He is, the most interesting man in the world.”
When I had the opportunity to meet Goldsmith, I said yes, asking his agent if the actor enjoyed cigars as much as the character, who typically has a robusto in his hand. The answer was yes, so we met at the Cigar Aficionado lounge at the Cigar Inn on Second Avenue in New York City.
First off, the silver-bearded, well-tanned Goldsmith says he's not his character. "I'm not The Most Interesting Man in the World," he says, his voice quite unlike the gravelly, lightly accented one used by his character in the commercials. Turns out Dos Equis doesn't allow him to act in character outside of the ads—they prefer he maintain his mystery. While he's not the character, he's still quite fascinating. Goldsmith been acting in television and films since the 1960s. He demurs when asked his age: IMDB.com puts him at 70; he will only admit to being “between 61 and 96.” In earlier years he went by Jonathan Lippe, and has worked with the likes of Clint Eastwood, Burt Lancaster, John Wayne and Dustin Hoffman, but this most recent gig has brought him the most pleasure by far.
Posted: Sep 3, 2009 10:39am ET
Every cigar smoker has experienced the feeling of not being welcome. You walk up to a bar, cigar in hand, and encounter a sign. Perhaps it says NO SMOKING. Worse, you might enter the haze of a smoky bar, sit down at your stool, take out a cigar and only then see the sign that says NO CIGAR SMOKING, letting you know that only cigarettes are welcome. It happens far too often.
The other night, I saw a sign that made me smile rather than frown: Cigar Smoking Only.
The sign is posted at the entrance to the Cuesta-Rey Cigar Bar at Tropicana Field in Tampa, Florida. The Cuesta-Rey Cigar Bar is sponsored by J.C. Newman Cigar Co., owners of the Cuesta-Rey cigar brand. When the bar opened in 1998, it quickly became inhabited by cigarette puffers. The sign put an end to that. "It's kind of our revenge on places that won't allow cigars and pipes but allow cigarettes,” said Eric Newman of J.C. Newman in an old Cigar Aficionado Online interview.
The bar is gorgeous, with a splendid array of Newman and Fuente product: Arturo Fuentes, Diamond Crowns, Cuesta-Reys, even Fuente Fuente OpusX (and at proper suggested retail prices, no less.) There are comfortable leather chairs, a pool table, and a bar serving various libations. You can’t see the field of play from the bar, alas, but there are several televisions to keep track of the game. “Some guys never go to their seats,” Eric told me on Tuesday night.
The bar was full of happy cigar smokers on my visit, but not everyone appreciates having such a gem in the stadium. Tropicana Field seems almost embarrassed about the bar—the team removed the word “cigar” from the maps in the stadium, so it simply reads “Cuesta-Rey Bar.” And they no longer allow the Newmans to promote a cigar giveaway on the scoreboard, which they used to do during the seventh inning stretch. That’s too bad. The cigar bar was far busier on my visit than the stadium in general, which was less than half full that evening. The Tampa Rays should embrace the good thing that they have, rather than trying to sweep it away.
Posted: Sep 2, 2009 1:15pm ETI’m in Tampa, Florida, which once was the heart of American cigar production. In the 1950s, some 500 million cigars a year were made here. Things are a bit different now. When Havatampa Inc. closed its doors in July, it left only one cigar company making cigars in any volume in the Tampa area: J.C. Newman Cigar Co.
I visited J.C. Newman yesterday, dropping in on Eric and Bobby Newman, who run the company. Most of their business involves premium, handmade cigars: J.C. Newman owns the Diamond Crown, Cuesta-Rey and El Baton brands, among others, and is the sales partner of Tabacalera A. Fuente y Cia., selling the cigars the company rolls. But on the second floor of its historic Ybor City building are several decades-old cigar making machines.
I seldom smoke machine-made cigars. Most are made like cigarettes, with homogenized tobacco leaf as a wrapper. Nothing wrong with that if that’s your thing, but to me it doesn’t taste like a cigar. The cigars made by the Newmans have real tobacco leaf wrappers, a homogenized tobacco leaf binder and the chopped filler tobacco on the inside is leftover from Fuente’s handmade cigar production.
I stepped up to a gigantic, green metal machine, which seemed like a relic from the Industrial Age. A woman sat at the front, stretching out wrapper leaf over an aluminum plate with air holes. When she moved her hand, a die cut out the proper shape, then moved it to the rolling area. Every 20 seconds or so the floor shook as the hopper vibrated and chopped tobacco leaf into a scale, which was then dumped into the proper place to go into the homogenized binder. A little while later, a cigar was dropped into a tray by a mechanical arm.